Speakers Announced For Women's Horse Industry Conference
RELEASE: August 12, 2009
AUTHOR/ADMINISTRATOR: By Catherine Masters
The Women's Horse Industry Association is beginning to announce the speakers for the November conference. The event will be held November 3-4, 2009 in Louisville, KY, at the Crown Plaza Hotel.
The theme of the conference is "Marketing and Making the Most of Your Horse Industry Business," and many of the speakers are experts in those areas. Several speakers who recently signed up to participate at the event include Wayne G. Hipsley, Dr. Shelia Lyons, Mary Beth Ellis and Lynn Baber.
Wayne G. Hipsley, BSc, MSc, is a lifelong career professional in the horse industry. His experience ranges from work with many of the major breed associations to service as a board member on equestrian-based discipline organizations. He continues to provide services as Hipsley and Associates, International Consultants and Educators, based in Lexington, KY, to many parts of the world. He conducts educational seminars and clinics on a global basis. A major portion of his career has been devoted to administration in breed associations and includes the preparation of marketing programs for the domestic and international marketing of horse breeds. He was responsible for the establishment of marketing programs for the American Morgan Horse, the Year of the Morgan and the American Miniature Horse, the Horse For Everyone. While working with the Arabian and Morgan associations, he oversaw the advertising, marketing and promotion of activities for special events, including working with local communities and their leaders on networking and bringing sponsorship to the events. He continues in this role as a consultant to breed associations and individuals to develop the international marketplace for the horse breeds in North America. He recently founded Equ-News, a newsletter for the professional in the horse industry, to bring a different dimension from his experiences in dealing with horse owners and breeders all over the world.
Lynn Baber is a business coach, speaker, author of Amazing Grays-Amazing Grace
(2010 release), The Art of Being Foolish Proof: the best kept customer service secret
, and retired equine professional. She brings the lessons she has learned in her 35-year career at the business table and in the round pen to her clients and readers. From her career beginning as an accountant, to positions of Customer Service Manager, then Marketing Director at Omaha Steaks International, Baber held leadership positions in a variety of organizations and specialties before launching out as a consultant. Her keen intuition about, and sharp insights into, the mind of the horse were developed during 20 years as a trainer, breeder, judge and consultant. As a business coach, she concentrates on leadership, service and marketing issues. During her years in the horse industry, Baber trained show horses, backyard horses and mustangs. She specialized in stallions, both training and standing at stud. From World Shows to foaling services, she offered a wide range of services to her customers. Baber, her husband Larry, and their horses live in Parker County, TX, the cutting horse capital of the world.
Dr. Sheila Lyons, DVM, began her international equine sports medicine private practice following graduation from Tufts Veterinary School in 1985. As a lifelong equestrian, Doctor Lyons developed an in depth appreciation for the unique physical challenges of sport horses, and in practice she confronted the limitations of the state of the science regarding rehabilitation in equine veterinary medicine by undertaking a three-year post-doctoral fellowship in the human medical specialty of Physical Medicine in Rehabilitation with a focus on Sports Medicine. Dr. Lyons is the only veterinarian to have undertaken this unique and specialized post-doctoral education. Dr. Lyons founded the nonprofit 501(c)(3) organization called Homecoming Farm, Inc., for the purpose of conducting research in the further develop